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BUSINESS Media Release: Art Gallery for the Bay


IMAGE CREDIT: Moya Wlson: Electric Ladyland: Streamline Moderne: The Sandcastle on Pevensey Bay Beach © Moya Wilson, all rights reserved

The production of greetings cards, the initial stage in the opening of the online Etsy shop to promote Pevensey Bay, went ahead today, with the first work revealed

Moya Wlson, whose work: Electric Ladyland: Streamline Moderne: The Sandcastle on Pevensey Bay Beach, featured as one of the twenty finalists in our local photography competition, is the photographic artist whose work will appear as a greetings card. A pilot work by illustrator Jan Barron, was well received.

Moya, who will receive 50% of any net profits, told Bay life (1 August), “that sounds great happy for you to go ahead, thank you”.

The work being produced is 105 x 148mm | 340gsm paper weight, on thick stock, sustainably sourced, with a satin finish, uncoated inside for writing. Free white envelopes are included.

Initially the greetings cards will appear exclusively in the Over the Moon Party Shop in North Road, Pevensey Bay, to test the interest amongst residents.

The greetings card, Electric Ladyland: Streamline Moderne: The Sandcastle on Pevensey Bay Beach, will be for sale. priced £1:80 in the next two weeks.

The artwork is one of a series of ten images and illustrations being tested as part of the new EtsyBay shop online to promote Pevensey Bay to a wider audience.

The purpose of the EtsyBay shop is to promote the locality with greetings cards and postcards that have a kind of ‘wish you were here’ theme.

One of the team behind the venture said, “in a way, with all these images, what this is about is getting the mood music right with all the images. Horrible word, but if we get the branding right, then we will have a winner both for residents and visitors. Such a simple idea.

“Not everyone visits local art exhibitions once a year to stock up on their local greetings cards, however good some of the work is in the form of cards and postcards.

“Extraordinary, but true, you can not find good postcards and greetings cards from Pevensey Bay that are easily accessible, visible and well promoted in the Digital Age, so we are aiming to help make this happen, but of course we have to test the whole thing for viability.”.

Hazel Lee, owner of the Over the Moon Party Shop, said that she was “delighted to have been chosen as the exclusive outlet in the Bay” to trial the cards.

coming soon….